Pearton Performance
Legal

Privacy Policy

Last updated: 20 August 2026

Pearton Performance (“we”, “us” or “our”) is committed to protecting the privacy and personal information of our clients, prospective clients, website visitors and anyone who interacts with our services.

This Privacy Policy explains what personal information we collect, why we collect it, how we use and protect it, who we may share it with, and your rights regarding your personal information.

This policy applies to our personal training, online coaching, hybrid coaching, group training, bootcamps, fitness assessments, nutrition support and other services provided by Pearton Performance.

1. Who We Are

For the purposes of UK data protection law, Pearton Performance is the data controller for personal information that we determine how and why to process.

2. Information We May Collect

Depending on the services used, we may collect personal information including:

  • Name and contact details
  • Date of birth or age
  • Emergency contact information
  • Account or membership information
  • Health screening and PAR-Q information
  • Relevant medical conditions
  • Current and previous injuries
  • Relevant medication information
  • Physical limitations
  • Exercise and training history
  • Fitness and performance testing results
  • Strength and cardiovascular performance data
  • Movement and mobility assessments
  • Body weight and measurements
  • Body composition information
  • Progress photographs
  • Training records
  • Exercise programmes
  • Activity and step data
  • Nutrition and dietary information
  • Food logs
  • Calories and macronutrient information
  • Lifestyle and sleep information
  • Goals and progress information
  • Payment and transaction information
  • Website usage and enquiry information
  • IP address and device/browser information
  • Marketing preferences

Some information we collect, particularly health information, may constitute special category personal data and receives additional protection under UK data protection law.

3. How We Collect Your Information

We may collect personal information when you:

  • Contact Pearton Performance
  • Submit an enquiry
  • Book a consultation
  • Become a client
  • Complete a PAR-Q or health questionnaire
  • Complete onboarding or assessment forms
  • Complete coaching check-ins
  • Participate in fitness testing
  • Attend personal training or group sessions
  • Use our online coaching platform
  • Upload progress photographs or measurements
  • Communicate with our coaches
  • Make a payment
  • Subscribe to marketing communications
  • Interact with our website or social media

We may also receive information through third-party platforms used to deliver our services.

4. Why We Use Your Information

We may use personal information to:

  • Assess whether exercise is appropriate and safe
  • Deliver personal training and coaching
  • Create personalised exercise programmes
  • Monitor client progress
  • Conduct fitness and movement assessments
  • Provide nutrition and lifestyle guidance
  • Set and review goals
  • Deliver online and hybrid coaching
  • Manage appointments and bookings
  • Process memberships and payments
  • Communicate with clients
  • Provide customer support
  • Manage cancellations and rescheduling
  • Maintain business and financial records
  • Improve our services
  • Handle complaints and disputes
  • Protect client and coach safety
  • Meet legal obligations
  • Send marketing communications where permitted

5. Our Lawful Bases for Processing

Depending on the circumstances, Pearton Performance may process personal information based on:

Contract: Where processing is necessary to provide services purchased or requested by a client.

Legitimate Interests: Where processing is reasonably necessary for operating and improving Pearton Performance, provided these interests do not override an individual's rights.

Legal Obligation: Where processing is necessary to meet legal, taxation, accounting or regulatory requirements.

Consent: Where consent is required, including certain marketing activities or optional uses of personal information.

Where processing is based on consent, consent may be withdrawn at any time.

6. Health and Special Category Information

Information relating to physical or mental health, medical conditions and injuries may constitute special category personal data.

We collect relevant health information because understanding injuries, medical conditions and physical limitations is important when designing and delivering safe and appropriate exercise programmes.

Where required, Pearton Performance will establish an appropriate lawful basis and additional condition for processing special category data. This may include obtaining explicit consent.

We aim to collect only information reasonably necessary to provide safe and effective services.

7. PAR-Q and Health Screening

Clients may be required to complete a Physical Activity Readiness Questionnaire (PAR-Q) or similar health screening before beginning training.

Clients are responsible for providing accurate information and informing their coach of significant changes to their health, medication, injuries or circumstances that may affect exercise.

Where appropriate, we may recommend obtaining medical advice or clearance before participating in exercise.

Pearton Performance personal trainers do not diagnose medical conditions unless an individual coach holds a separate professional qualification permitting them to do so.

8. Progress Photographs and Media

Progress photographs may be collected privately as part of a client's coaching service to monitor physical progress.

Private progress photographs will not automatically be published or used for advertising.

Appropriate permission will be obtained before identifiable client photographs, videos, testimonials or transformation content are used for promotional purposes.

Where marketing use relies upon consent, permission may be withdrawn for future use.

9. Online Coaching and Third-Party Platforms

Pearton Performance may use third-party software and services to operate the business and provide coaching. These may include providers of:

  • Online coaching
  • Client management
  • Forms and questionnaires
  • Payment processing
  • Accounting
  • Email
  • Cloud storage
  • Appointment scheduling
  • Website hosting
  • Analytics
  • Marketing

Pearton Performance currently uses Everfit for aspects of online and hybrid coaching, including programme delivery, progress tracking, client information and communication.

Third-party providers may process information on our behalf or operate as separate data controllers. We take reasonable steps to use reputable providers and appropriate data protection arrangements.

10. Sharing Your Information

Pearton Performance does not sell personal information.

Information may be shared where reasonably necessary with:

  • Pearton Performance coaches and authorised staff
  • Contractors delivering services
  • Coaching and client-management software providers
  • Payment processors
  • Accountants and professional advisers
  • IT and cloud service providers
  • Marketing providers where appropriate
  • Insurers
  • Legal advisers
  • Government or regulatory authorities where legally required

Coaches should only have access to client information reasonably required to perform their role.

11. International Data Transfers

Some technology providers may process or store personal information outside the United Kingdom.

Where international transfers occur, reasonable steps will be taken to ensure appropriate safeguards required by UK data protection law are in place.

12. How We Protect Your Information

Pearton Performance takes reasonable technical and organisational measures to protect personal information against:

  • Unauthorised access
  • Loss
  • Misuse
  • Disclosure
  • Alteration
  • Destruction

Measures may include password-protected systems, restricted access, reputable cloud-based software and appropriate security procedures.

Access to client information is limited to those who reasonably require it to perform their role.

13. How Long We Keep Information

Personal information will not be retained for longer than reasonably necessary.

Retention periods depend on the information involved, why it was collected, legal obligations and whether records may reasonably be required to establish or defend legal claims.

Financial and transaction records may be retained for longer periods to satisfy accounting and tax requirements.

Health, assessment and coaching information will be reviewed and deleted or anonymised when it is no longer reasonably required.

14. Marketing Communications

Where permitted, Pearton Performance may contact individuals regarding:

  • Personal training
  • Online coaching
  • Bootcamps
  • Events
  • Programmes
  • Promotions
  • Relevant Pearton Performance services

Where consent is legally required for electronic marketing, consent will be obtained. Individuals can unsubscribe from marketing communications at any time.

Unsubscribing from marketing does not prevent necessary service communications concerning bookings, payments or coaching.

15. Cookies and Website Analytics

The Pearton Performance website may use cookies and similar technologies for website functionality, analytics and marketing.

Where cookies are not strictly necessary, consent should be obtained before they are placed on a user's device where required by law. Cookie preferences should be manageable through the website's cookie consent system.

16. Children's Information

Some Pearton Performance services may be provided to people under 18.

Additional care will be taken when collecting and using children's personal information. Where appropriate, consent or information may also be obtained from a parent or legal guardian.

Only information reasonably necessary to safely and effectively deliver services will be collected.

17. Your Data Protection Rights

Depending on the circumstances, individuals may have the right to:

  • Be informed about how information is used
  • Request access to personal information
  • Request correction of inaccurate information
  • Request deletion in certain circumstances
  • Request restriction of processing
  • Object to certain processing
  • Request transfer of certain information
  • Withdraw consent where processing relies upon consent
  • Raise concerns regarding the handling of their information

Some rights are subject to legal conditions and exemptions.

Requests relating to personal data can be made by contacting Pearton Performance.

18. Complaints

If you have concerns regarding how Pearton Performance handles personal information, please contact us first so the issue can be investigated.

Individuals also have the right to raise concerns with the UK's data protection regulator, the Information Commissioner's Office (ICO).

19. Changes to This Privacy Policy

Pearton Performance may periodically update this Privacy Policy to reflect changes to services, technology, suppliers, business operations or legal obligations.

The latest version should remain available on this website.

20. Contact Us

For questions regarding this Privacy Policy or personal information, contact: